Electronic gift cards are Stored Value Cards (SVC), and
are the new electronic currency for making transactions at
the point-of-sale (POS).
They offer convenient new capabilities that can serve
the needs of all consumers without regard to their financial
status. Electronic Gift Cards look and act just like
a debit card.
In the USA, the Nilson report stated that the amount
of money stored on Gift Cards has grown from £58
million in 1995, representing 37 million transactions
to 21 billion in 2001. 32 billion is predicted for 2003,
which represents 1.6 billion transactions. A
PHENOMENAL
GROWTH RATE!
Offering a cost effective functionality and convenience for
both retailer and consumer, Electronic Gift Cards work using
most exiting POS infrastructure. They avoid credit and its
associated risk. No one loses - everyone gains. Read more from our gift card scheme partner. |
